JOURNEY TO NAIAS // Ford Motor Company
For over a century, auto enthusiasts and industry leaders have descended on Detroit for its annual auto show. In 2013, Ford invited 150 bloggers from 15 countries, spread across 5 continents, to join them in Detroit and experience the innovations coming out of the North American International Auto Show. This video highlights the bloggers’ fresh perspectives on Ford’s newest fleet.
Agency: Ogilvy PR (Los Angeles)
Producer: Caleb Stewart
Director: Brandon Bloch
Shooters: Fernando Ortega, Chris Winter, Brandon Bloch
Editor: Brandon Bray